JDC Central Business Case Competition

Strategy Team | 2015

• Participated in the JDC Central Business Case Competition, using business concepts learned in courses, problem solving skills, and time management skills to identify, analyze, and solve real-world business problems

• Presented full business plan to a panel of judges within three hours of the beginning of the challenge

 

Global Enterprise Challenge

2010 – 2011

• Created a mock consumer product based off a NASA innovation, researched the product’s potential marketing mix and target market, and created an elevator pitch video to communicate the product to the audience

• Conceptualized and designed an interactive, human spaceflight exhibit, researched all costs of the exhibit project, displayed costs and marketing mix in a PowerPoint presentation, created an informative video and website about the exhibit, and built a 3D model of the exhibit

 

OBEA International Business Competition

2011

• Conducted thorough research on a Canadian product and foreign country in order to create an international marketing plan. Awarded 2nd place in competition

• Researched a product’s marketing mix and a country’s facts and statistics to conduct option analysis as to whether the product would be suitable to enter the new market

 

OBEA Web Page Development Competition

2010

• Designed and published website using Adobe Dreamweaver. Awarded 1st place in competition

• Demonstrated knowledge and understanding of the uses and design of effective websites and showed high degree of planning and creative skills by independently developing a mock company website

 

OBEA Desktop Publishing Competition

2010

• Planned and designed Promotional Materials using Microsoft Publisher. Awarded 3rd place in completion

• Showed high degree of understanding of effective Desktop Publishing techniques and planning of webpage by creating a package of promotional material, such as newsletters and brochures, used by a mock company